Avenews is excited to announce our partnership with the East Africa Grain Council (EAGC). This collaboration focuses on addressing real challenges faced by agri-SMEs and organized farmer groups (G-hubs) in Kenya’s grain market. Together, we aim to provide practical solutions that improve access to financing and resolve cash flow challenges, helping such businesses thrive.
Addressing Key Issues in the Grain Sector.
Kenya’s agriculture sector is critical to the economy, contributing 34% to GDP and employing over 54% of the workforce. Despite this, grain traders and agri-SMEs face serious hurdles:
Cash Flow Woes: Many agri-SMEs struggle to manage cash flow, affecting their ability to purchase grain during harvest or sustain operations through lean and peak periods.
Post-Harvest Losses: Poor storage and handling result in grain losses of up to 40%, significantly reducing profits for farmers and traders.
Consolidating Strengths to Create Supply Chain Excellence.
Avenews and EAGC aim to make grain trading more efficient and profitable for SMEs. By addressing cash flow challenges and improving operational efficiency, we are creating a stronger, more reliable grain sector in Kenya, benefiting everyone across the agricultural supply chain.
Our partnership will focus on:
Year-Round Financing: Through Avenews' Agri-Credit Line and Invoice Financing, we provide agri-SMEs with consistent access to funds throughout the year. This ensures businesses can:
Buy grain in bulk when prices are low.
Fulfill buyer contracts and maintain a steady supply.
Navigate lean periods without operational disruptions.
Cash Flow Management: Avenews’ financial solutions are designed to help agri-SMEs better plan and allocate funds. This reduces the pressure of inconsistent cash flows and ensures smooth operations across the grain value chain.
Operational Efficiency: By addressing financing needs, Avenews enables agri-SMEs to avoid delays in procurement and grain transport cycles, helping them operate efficiently and meet buyer obligations.
Leadership Insights
Emmanuel Murai, Avenews Country Manager, shared:
“I am thrilled to announce our partnership with the East Africa Grain Council (EAGC). This collaboration is invaluable for expanding our financing solutions in the grain trade and addressing the critical challenges agri-SMEs face. Together, we will make significant progress in supporting SMEs and G-hubs with cash flow solutions to purchase grain and resell to processors and manufacturers in Kenya. I look forward to seeing the positive impact of this partnership.”
Gerald Makau Masila, EAGC Executive Director/CEO, added:
“This partnership aligns perfectly with EAGC’s mission to strengthen the grain sector and create value for farmers, traders, and businesses across the value chain. By combining resources and expertise, we aim to tackle the real challenges in grain trading—enhancing cash flow, improving efficiency, and unlocking opportunities for growth in Kenya’s agri-sector.”
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