A Missed Opportunity? Not Anymore
Imagine this: Mwangi runs a distribution business in Nakuru, connecting agricultural suppliers to retailers across the country. One busy Monday morning, his supplier calls with a time-sensitive offer: discounted prices on bulk fertilizer stock. For Mwangi, it’s a chance to secure higher margins and strengthen his position in the market.
But there’s a problem—his working capital is tied up, and the supplier needs upfront payment. The opportunity slips through his fingers, leaving Mwangi frustrated and worried about falling behind competitors who can act faster.
Waswahili husema, Fursa haipotei; huenda kwa mwingine. Translation: A missed opportunity doesn’t disappear; it goes to someone else.
For many agri-SMEs in Kenya, this is a common story. Cash flow gaps make it hard to act on time-sensitive deals, stock up inventory, or fulfill large orders. This is where Avenews, Agri Credit Line, steps in—a solution designed to supplement what you already have and help businesses like Mwangi’s grow.
Why Cash Flow Gaps Are Holding Agri-SMEs Back
In Kenya’s agricultural supply chain, “wakati ni mali”. Businesses need access to working capital to act fast - whether it’s a distributor stocking up for peak season, a processor fulfilling a big order, or an agrovet replenishing inventory. Timing matters.
But many businesses face challenges like:
Suppliers are demanding upfront payments for bulk deals.
Delays in customer payments, stretching finances thin.
Missed opportunities due to limited cash flow.
Traditional bank loans are often slow, rigid, and often require extensive collateral. “Ukikosa pesa, unakosa biashara,”as the saying goes. Avenews bridges this gap, ensuring businesses can seize opportunities without delays.
Is Your Business Eligible?
Avenews supports registered agri-SMEs like Mwangi’s—distributors, agrovets, millers, processors, and retailers. Our financing is tailored for businesses driving Kenya’s agricultural supply chain.
Here’s what makes your business eligible:
Registered or Permitted: Your business should be officially registered or hold a valid annual permit.
Active for Over a Year: We work with businesses that have been in operation for at least 12 months.
Consistent Cash Flow: Bank statements or Mpesa transaction records show steady income.
Supply Chain Focus: Middlemen in the supply chain are prioritized because they drive efficiency and growth.
How It Works: The Avenews Process
The application process is straightforward, ensuring businesses in the supply chain can quickly access the financing they need. Here’s what you need to do:
Apply Online: Fill out a short form with your business details to start the process.
Submit Documents: Provide proof of business registration or an annual permit, plus financial records showing at least 12 months of consistent cash flow.
Eligibility Review: Our team reviews your documents to assess your financial health and approve your application.
Sign the Contract: Once approved, review and sign your financing agreement.
Request Funds: Submit a fund request through the Avenews app with supporting purchase or supply documents.
Flexible Repayment: Choose repayment terms of 1, 2, or 3 months to match your business cycle. On-time repayments ensure continued access to funding.
Quick Access: Funds can be disbursed within three working days if all steps are completed promptly.
Pro Tip: Schedule a call when submitting your application to speed up the process and get personalized guidance.
Real Impact: Opportunities Turned Into Growth
Avenews Financing has already made a difference for agri-SMEs across Kenya, helping them turn challenges into opportunities:
Mwangi, Distributor in Nakuru:“Avenews helped me secure bulk inventory quickly and improve my margins. Sasa nina uhakika na biashara yangu.”
Wanjiku, Processor in Kisumu:“The funds came in time to fulfill a retail chain order. I turned that deal into a long-term partnership.”
Agnes, Agrovet in Eldoret:“Planting season demand was high, but thanks to Avenews, I never ran out of stock. Wateja wangu wanafurahia.”
Why Avenews: Designed for Kenyan Agri-SMEs
Avenews is tailored for Kenyan agri-SMEs, ensuring businesses get the financing they need when they need it.
Here’s why agri-SMEs in Kenya trust Avenews:
Financing designed for your growth. Supporting your purchasing capacity to meet increased market demand, while maintaining their existing financial health
Transparent Costs: Cost-effective option that adapts to your immediate financial needs and trade cycles. Only pay a markup on the amount you use, out of the amount approved
Sector Expertise: Decades of experience working with the agricultural supply chain.
Fast and Digital: A seamless online application process with approvals in days.
Take the Next Step: Avenews supports your next move!
Your business is the backbone of Kenya’s agricultural supply chain, driving growth, innovation, and opportunity. The Avenews Agri Credit Line supplements your working capital, ensuring your business keeps moving. ‘’Twende kazi—hakuna kukwama!”
Apply today and join the growing community of Kenyan agri-SMEs transforming their operations with Avenews Agri Credit Line.
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