Shalom Ben-Or

Co-Founder & CEO

 Shalom is co-founder and CEO of Avenews-GT. As a typical member of a kibbutz (agricultural community), Shalom grew up in the citrus groves working closely with farmers, gaining first-hand experience of the difficulties in agricultural business.


Avenews-GT came to fruition as a combination of Shalom's passion and his various degrees: L.L.B., with a specialization in corporate law and a B.A. in Economics with a minor in finance.


Finding a way to improve the way that farmers do business was always a passion of Shalom's. Today, with the Avenews-GT digital trading platform, Shalom and his team are extending the circle for farmers worldwide.

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Ishai Ben-Or

Co-Founder & CPO

"Success consists of going from failure to failure without loss of enthusiasm."

 Ishai is the co-founder and CIPO of Avenews-GT.

As a son of third-generation farmers, Ishai grew up in a farming community working in the vineyards and a raisin factory, gaining years of experience in the agricultural industry directly from the farmers.  


His years in the agricultural industry made him proficient in agricultural production, distribution, sales, and marketing. Most importantly, his work helped him understand how it feels to work in the fields from dawn to dusk without making enough profit.


Today, utilizing his knowledge and experience in agriculture, Ishai provides innovation to the old-fashioned agricultural industry through the Avenews-GT platform.

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Ismail Kharoub

Co-Founder & CTO

"Roads? Where we're going we don't need roads."

Ismail is co-founder and CTO of Avenews-GT. He is an experienced Chief Technology Officer with a demonstrated history of working in the international trade and tech-development industry.


With a strong passion for technology, Ismail spent the past few years in exploring and developing complex information systems, looking to bring IT advancements to developing markets.


At a young age his father bought him his first PC, the “Intel 80486”, and the rest is history. Today, he dedicates himself to guide, mentor, and work side by side with the development team of Avenews-GT to provide accessibility to the agricultural trade industry.

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Meet the Team

Danielle Jaffit

Business Design

“A martini. Shaken, not stirred.” 

Javier Esses

Head of Development

"You talkin' to me?"

Michael Marcus

Data Science

"We'll always have Paris."

Michael Waweru

Business Development

"Carpe diem. Seize the day, boys."

Ana Quirola


"It is not our abilities that show what we truly are…

it is our choices."

Brian Fraiman


“Hasta la vista, baby.”

Taha Arar


"I'll be back."

Riham Kharoub


"Just keep swimming."

"Together we are here to bring agriculture into the future"

Muhamad Arar

Work flow Consultant

"Go ahead, make my day."

Step into the future of fintech for agriculture.

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